As we celebrate the 2 years of our
Catchyoo blog, as we take new promising directions at LM3LABS, we hire
new people, we prepare new amazing products, it was time to re-align
our blogging strategy too.
The new blog is designed to reflect the innovation spirit carried by
LM3LABS for the last 5 years. The LM3LABS blog is more product neutral,
covering all products while leaving room to the future products and
corporate and business news.
Simpler, wider, it leaves space to video in hi-quality and to better graphics.
Visitors have direct access to the products, solutions or corporate
sites with visible buttons. They can also easily contact LM3LABS thru a
form which integrates into LM3LABS business flow.
RSS subscribtion has never been so easy. Please subscribe to stay tunes!
Also please change your bookmarks as the Catchyoo blog will dissapear on August 8th and no more posting will be made on it.
Catchyoo iTable has been deployed by Teikoku Data Bank who presents a very interesting exhibition about the longer lasting Japanese companies.
Japan is the country with the more numerous century+ companies in the world.
There are 20.000 century old companies in Japan, 2.000 of them were created before the Meiji Era (starting 1868).
The oldest Japanese company has been founded in AD 578 and is still in business (Carpenter company).
The curator modestly tells that this is due to respect of traditions and permanent innovation and this is why he is happy with this interactive table as the central point of the exhibition, presenting those respectable brands.
We would add that respect of client, respect of employees and permanent search for quality are the other key factors.
This is a second example of content made from Catchyoo's Sprites new FX.
A notebook is open, a kid has written words on it, objects are around: a candy, cards, paint. All of them are interactive: the cards start animating, the candy sparkles, the paint leaks...
On the Notebook, words are made interactive. touch the word house and the house appears in 3D, touch the word balloon and it jumps. The castle drawing morph into the word "castle". All words are made interactive.
Beyond the educative purpose, it shows how the Sprites FX can let users create their own campaigns with maximum flexibility, using various elements like 3D objects, movies, words, sounds, special effects...
Here again, not a single line of Flash, not a single line of code...
Catchyoo is enhanced today with a new FX: SPRITES.
SPRITES lets Catchyoo partners and clients use multiple animations on
the same preset, position them accurately, dynamically change their
size and speed.
The below example shows a map of Japan where clouds are animated.
Each region is identified by its names written with clouds, slightly moving.
When triggered, the clouds morph into an other shape and a quick footage plays.
A cloud overcast comes when the system is not used.
It lets partners create various 3D animations.
This requires no Flash, not a single line of code. It can be applied to
all purposed: product presentations, education, advertising,
interactive design on floors, walls, tables, mock-up, etc...
LM3LABS launch a mini-web site detailing their interactive solutions for the retail industry.
This new mini-site lets retail professionals browse the various interactivity solutions brought by computer vision inside the shop, outside, for promotion, marketing, product presentation, communication,...
Most solutions are emerging yet market proven solutions, deployed for customers, based on robust technologies and calling for replication.
Anaglyph 3D, the one you use with red-blue glasses, might not be a new technology, but interactive 3D advertising is for sure a new super engaging experience.
Interactivity brought by Catchyoo makes this technology much younger and fun. Surprisingly engaging and realistic.
LM3LABS has worked on special calculation models which make the 3D effect on large interactive surface like floor, walls but also table a wow! experience.
Just imagine all the possibilities from 3D ads offering interactive depth, leveraging Catchyoo, unique layered structure. Interact with 3D interactive products, reveal 3D landscapes, play multi-dimension games...
The effect is not visible on the first movie below because of movie process, but by watching the second movie you will have a pretty good idea about the result when playing with Catchyoo.